This is your opportunity to become more conscious of your consumption patterns and transform your everyday choices to deeper shades of green. Document your journey on Instagram and follow along with ecocitizens around the world to share/compare what ecocitizenship looks like in different cities and cultures. The 30 challenges on this page will equip you with actionable items. As you tackle one challenge each day (or however many you have time for), document it with a photo (or video!) and tag #EcocityGoingZero #ZeroWaste (and others you see fit).
There isn't a way to actually make zero trash right now, because everything we do is linked to an infrastructure that is linear. What we can do is create a mindset that helps to navigate us through our current disposable culture. A circular mindset is a way to rethink our daily consumer and lifestyle habits to help us reduce our trash and plastic footprint. It's also a mindset that encourages us to add value back into the things we use, the communities we live in, the food we eat, those who create the materials we consume and the resources used to make them.